 | 5 Steps To Successful Selling
list: $14.00 - our price: $10.50
by Simon & Schuster Audio / Nightingale-Con
Audio CD
(01 May, 2002)
(3 reviews) 
Customer Review: Sales: I have the audio cassette version, and i must admit this is one of Zigs best audio programs. The first part of the tape or cd talks about Self Image, |
 | A Framework for Marketing Management, Second Edition
list: $106.67 - our price: $106.67
by Prentice Hall
Paperback
(01 November, 2002)
(2 reviews) 
Customer Review: A very good marketing book...: This is a very good book for those that don't have a marketing background. It is relatively short and concise, |
 | Bang! Getting Your Message Heard in A Noisy World
list: $24.95 - our price: $16.47
by Currency
Hardcover
(21 October, 2003)
(30 reviews) 
Customer Review: A lot of fun to read: ---"Bang!" is an important book that addresses an important issue in the field of modern advertising: How to make your message stand out in a country where people are exposed to thousands of ads per day." |
 | BE OUR GUEST : Perfecting the art of customer service
list: $10.95 - our price: $8.21
by Disney Editions
Paperback
(01 June, 2003)
(8 reviews)
Customer Review: Outstanding Book About Disney, By Disney: I highly recommend this easy-reading book for three reasons. First, it helped me understand and appreciate how Disney continues to deliver the highest quality products and services year-in and year-out. |
 | Beyond the Core: Expand Your Market Without Abandoning Your Roots
list: $29.95 - our price: $20.37
by Harvard Business School Press
Hardcover
(02 January, 2004)
(11 reviews)
Customer Review: Standing Tall: Standing Tall among Business Books, Chris Zook has indepth research examples of Companies portraying picture of today's business times. |
 | Born to Buy : The Commercialized Child and the New Consumer Culture
list: $25.00 - our price: $15.75
by Scribner
Hardcover
(07 September, 2004)
Editorial Review: Parents will be tempted to read Born to Buy as a kind of contemporary horror story, with ever more sophisticated marketing wunderkinds as Dr. Frankensteins and their children as the relentless monsters they create. |
 | Channel Advantage, The
list: $39.95 - our price: $26.37
by Butterworth-Heinemann
Hardcover
(01 June, 1999)
(14 reviews)
Customer Review: Useful book in daily practice: As a channel manager in a relative new channel marketing department I was looking for a better structure. |
 | Clued In : How to Keep Customers Coming Back Again and Again
list: $25.95 - our price: $17.65
by Financial Times Prentice Hall
Hardcover
(14 May, 2004)
(5 reviews)
Customer Review: He says it all himself....: ."If you're a CEO, Vice President, department head, or manager, I hope you're not just simply aware that your customers experience a countless number of clues that affect the total value they associate with your company, |
 | Contemporary Logistics, Eighth Edition
list: $133.00 - our price: $133.00
by Prentice Hall
Hardcover
(10 July, 2003)
(1 reviews)
Customer Review: Required reading for the new logistics professional: Anyone working in the logistics and delivery field must read this book and keep it in your library. |
 | Contemporary Marketing 2005
list: $94.95 - our price: $94.95
by South-Western College Pub
Paperback
(09 February, 2004)
|
 | Crossing the Chasm
list: $17.95 - our price: $12.56
by HarperBusiness
Paperback
(20 August, 2002)
(68 reviews)
Customer Review: Helpful Revision of a High-Tech Marketing Classic: Crossing the Chasm deserves more than five stars for putting "a vocabulary to a market development problem that has given untold grief to any number of high-tech enterprises." |
 | Customer Experience Management: A Revolutionary Approach to Connecting with Your
list: $29.95 - our price: $19.77
by Wiley
Hardcover
(31 January, 2003)
(4 reviews)
Customer Review: Packed With Knowledge!: The revolutionary approach that Bernd H. Schmitt is advocating here wouldn't sound so radical to anyone who has ever been in therapy: be aware, |
 | CustomerCentric Selling
list: $29.95 - our price: $19.77
by McGraw-Hill
Hardcover
(21 November, 2003)
(14 reviews)
Customer Review: Long awaited & satisfies!: I successfully relied on Mike Bosworth's methodology for decades as I sold "disruptive" technologies. |
 | Customers For Life: How To Turn That One-Time Buyer Into a Lifetime Customer
list: $14.95 - our price: $10.17
by Currency
Paperback
(19 November, 2002)
(20 reviews)
Customer Review: Customer for Life means business for life: If you want to keep your customers and bring in new ones this is the book for you. Carl not only knows that customers are the life blood of a business but how the employees are a key to it. |
 | Delivering Knock Your Socks Off Service
list: $18.95 - our price: $12.89
by American Management Association
Paperback
(01 October, 2002)
(12 reviews)
Customer Review: Packed with Knowledge!: In Delivering Knock Your Socks Off Service, Performance Research Associates - with some editorial help from Ron Zemke - highlight the main principles and techniques involved in providing great customer service and resolving customer problems. |
 | Design and Marketing Of New Products (2nd Edition)
list: $135.00 - our price: $135.00
by Prentice Hall
Paperback
(04 May, 1993)
(3 reviews) 
Customer Review: content OK, but printing and structure is bad: Content is OK, but 10 years old, so no recent new insights. The book is no fun to study. |
 | Designing and Managing the Supply Chain w/ Student CD-Rom
list: $87.50 - our price: $87.50
by McGraw-Hill/Irwin
Hardcover
(11 October, 2002)
(14 reviews)
Customer Review: Probably the best!: I am and have been consulting in supply chain and logistics management for four years; worked in hands-on rolls for 15 years in Europe, |
 | Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining
list: $35.00 - our price: $22.05
by Wiley
Hardcover
(15 January, 2003)
(11 reviews)
Customer Review: A "must read" for anyone interested in brand identity: Too many books targeted to designers err on the side of a "showcase" presentation which exposes designers to the final solutions with little or no substance illuminating the process. |
 | Developing Products in Half the Time: New Rules, New Tools, 2nd Edition
list: $34.95 - our price: $23.07
by Wiley
Hardcover
(10 October, 1997)
(5 reviews)
Customer Review: Excellent must-read for senior managers: I found that this book was packed full of common sense, which is rare in a development management book. |
 | Diffusion of Innovations, 5th Edition
list: $35.00 - our price: $35.00
by Free Press
Paperback
(16 August, 2003)
(13 reviews)
Customer Review: A Classroom Teacher's Perspective: In my "real life" I am a classroom teacher who is working to establish collaborative study groups in two middle schools for the purpose of researching, |
 | Effort-Less Marketing for Financial Advisors
list: $44.95 - our price: $44.95
by American Business Visions
Paperback
(08 October, 1999)
(36 reviews)
Customer Review: An inspiring book for building a fee-based business.: In Effortless Marketing, Steve Moeller puts his extensive experience in the financial services industry into words and actions that every financial advisor can use. |
 | Emotional Branding: The New Paradigm for Connecting Brands to People
list: $24.95 - our price: $16.47
by Allworth Press
Hardcover
(15 January, 2001)
(30 reviews)
Customer Review: Provocative, inspiring AND practical: This book has a lot of added value. It not only puts abosulutely everything we know about branding into a totally fresh, |
 | Franchising for Dummies
list: $19.99 - our price: $13.59
by For Dummies
Paperback
(19 May, 2000)
(2 reviews)
Editorial Review: Franchising for Dummies, by Michael Seid and Dave Thomas, details everything you need to know about this ever-popular route to self-employment. In typical Dummies fashion, it outlines the basics (from initial research through signing on the dotted line); |
 | Franchising: Pathway to Wealth Creation
list: $29.95 - our price: $20.37
by Financial Times Prentice Hall
Hardcover
(20 August, 2003)
(4 reviews)
Customer Review: Excellent introduction to Franchising: Hands down the best book I've read about franchising. It covers the topic in an easy-to-read fashion and doesn't oversimplify. |
 | Get Clients Now!: A 28-Day Marketing Program for Professionals and Consultants
list: $19.95 - our price: $13.97
by American Management Association
Paperback
(01 February, 1999)
(15 reviews)
Editorial Review: Get Clients Now: A 28-Day Marketing Program for Professionals and Consultants, by business coach C.J. Hayden, lays out a very precise marketing and sales system actually designed to be completely customized for optimal effectiveness by anyone in the service industry. |
 | GoldMine 6 for Dummies
list: $24.99 - our price: $16.49
by For Dummies
Paperback
(December, 2002)
(3 reviews) 
Customer Review: Maybe I have a different book ...: I don't know what others are talking about here ... If you have the slightest comfort level with computers, |
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